{"id":2318,"date":"2014-10-01T18:20:00","date_gmt":"2014-10-01T17:20:00","guid":{"rendered":"https:\/\/marianabarnola.rocksfrommars.net\/?p=2318"},"modified":"2022-10-23T19:38:40","modified_gmt":"2022-10-23T18:38:40","slug":"opiparo","status":"publish","type":"post","link":"https:\/\/marianabarnola.com\/en\/opiparo\/","title":{"rendered":"Op\u00edparo"},"content":{"rendered":"\n<p class=\"has-gray-color has-text-color has-small-font-size wp-block-paragraph\">PACKAGING<\/p>\n\n\n\n<p class=\"has-gray-color has-text-color has-small-font-size wp-block-paragraph\">Client: Aecovi Jerez.<br>Ilustration: Ximena Maier.<br>2014 &#8211; 2015<\/p>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:14px\">One afternoon <a href=\"https:\/\/www.instagram.com\/ximenamaier\/\" data-type=\"URL\" data-id=\"https:\/\/www.instagram.com\/ximenamaier\/\">Ximena Maier<\/a> wrote me an email with a new project, they had commissioned her some labels for a kitchen wine, for which she would do the illustrations and I would take care of the art direction, the name chosen by the client was &#8220;Op\u00edparo&#8221; , very funny and inspiring name.<br><br>I immediately started to draw some sketches in my notebook \u2026 a few days later I had a clear idea and I was very excited! I sent this to Ximena, giving her carte blanche to create the characters herself, as she would most like to do them.<\/p>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/marianabarnola.com\/wp-content\/uploads\/MBarnola-Opiparo-09.jpg\" alt=\"\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/marianabarnola.com\/wp-content\/uploads\/MBarnola-Opiparo-10.jpg\" alt=\"\"\/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:14px\">Ximena loved the idea and after two days I already had some delicious little characters to work with in my mailbox, we made several sketches and some modifications, until we got of what the client wanted, this was the result:<\/p>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/marianabarnola.rocksfrommars.net\/wp-content\/uploads\/MBarnola-Opiparo-01.jpg\"><img decoding=\"async\" src=\"https:\/\/marianabarnola.com\/wp-content\/uploads\/MBarnola-Opiparo-01.jpg\" alt=\"\"\/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/marianabarnola.rocksfrommars.net\/wp-content\/uploads\/MBarnola-Opiparo-02.jpg\"><img decoding=\"async\" src=\"https:\/\/marianabarnola.com\/wp-content\/uploads\/MBarnola-Opiparo-02.jpg\" alt=\"\"\/><\/a><\/figure>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:14px\">An alternative version that we really liked for white wine was with a bunch of grapes:<\/p>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/marianabarnola.com\/wp-content\/uploads\/MBarnola-Opiparo-02-b.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:14px\">The alternative version, with some very elegant characters, was discarded.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/marianabarnola.com\/wp-content\/uploads\/MBarnola-Opiparo-03.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:14px\">Shortly after, we were commissioned to design a new label for an organic wine with the same name, this time it was a table, not a kitchen wine, however, due to having the same name, we proposed a continuation of the design. Of the label:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/marianabarnola.com\/wp-content\/uploads\/MBarnola-Opiparo-04.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:14px\">But they wanted to achieve a differentiation between the two lines of wines, clear and easy to identify despite having the same name, so we put forward four new proposals, of which they chose the third.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/marianabarnola.com\/wp-content\/uploads\/MBarnola-Opiparo-08.jpg\" alt=\"\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/marianabarnola.com\/wp-content\/uploads\/MBarnola-Opiparo-07.jpg\" alt=\"\"\/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:90px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/marianabarnola.com\/wp-content\/uploads\/MBarnola-Opiparo-05.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<div style=\"height:90px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>PACKAGING Client: Aecovi Jerez.Ilustration: Ximena Maier.2014 &#8211; 2015 One afternoon Ximena Maier wrote me an email with a new project, they had commissioned her some labels for a kitchen wine, for which she would do the illustrations and I would take care of the art direction, the name chosen by the client was &#8220;Op\u00edparo&#8221; , [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2327,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[38],"tags":[],"class_list":["post-2318","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging","has-thumbnail"],"translation":{"provider":"WPGlobus","version":"3.0.2","language":"en","enabled_languages":["es","en"],"languages":{"es":{"title":true,"content":true,"excerpt":false},"en":{"title":true,"content":true,"excerpt":false}}},"jetpack_featured_media_url":"https:\/\/marianabarnola.com\/wp-content\/uploads\/MBarnola-Opiparo-00.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/marianabarnola.com\/en\/wp-json\/wp\/v2\/posts\/2318","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marianabarnola.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/marianabarnola.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/marianabarnola.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/marianabarnola.com\/en\/wp-json\/wp\/v2\/comments?post=2318"}],"version-history":[{"count":16,"href":"https:\/\/marianabarnola.com\/en\/wp-json\/wp\/v2\/posts\/2318\/revisions"}],"predecessor-version":[{"id":3667,"href":"https:\/\/marianabarnola.com\/en\/wp-json\/wp\/v2\/posts\/2318\/revisions\/3667"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/marianabarnola.com\/en\/wp-json\/wp\/v2\/media\/2327"}],"wp:attachment":[{"href":"https:\/\/marianabarnola.com\/en\/wp-json\/wp\/v2\/media?parent=2318"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marianabarnola.com\/en\/wp-json\/wp\/v2\/categories?post=2318"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marianabarnola.com\/en\/wp-json\/wp\/v2\/tags?post=2318"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}